Here's a high-level overview:
(1) a deeper understanding of the branding process, (2) a clearer brand story, (3) a list of your unique product points and differentiators, (4) a definition of "your role" as a company, (5) a defined brand personality, (6) a distinct Tone of Voice, (7) a developed brand persona and (8) exercises with each section.
I'm a freelance copywriter and marketing consultant with 6+ years experience across analytics, strategy, copy and content. I've worked at big agencies (most notably, 360i) with big name brands, but also at boutique branding agencies, who focus more on small businesses. Now, I just focus on helping startups and small businesses with whatever they need, from copywriting to content strategy, and everything in between.
This course is ideal for startups and small businesses who want to discover (or refine) their brand identity, without hiring an agency or dropping a ton of money/time to do it.
Feel free to send me an email through Coach, or reach out to me directly: firstname.lastname@example.org
I am, but it depends on the project and timeline. If you want to work together, reach out to me on Coach with your information and project details. You can also reach me by sending an email to: email@example.com